
About
Circuit's Mission, Vision, and Values
We believe real progress happens when curiosity, collaboration, and trust come together to create meaningful impact.

Our Mission
We empower our Owners to compete and grow through innovation and collaboration.
Our Vision
We are the premier innovation partner, accelerating transformative success and sustainable growth for credit unions.
Our Values
Stay Curious
Explore new ideas and experiment; change is opportunity.
Make It Happen
Embrace excellence, not all tasks fall in a job description.
Positive Impact
Operate with optimism and leave interactions better than they started.
Trust Is Our Currency
Be transparent, accountable & grounded in doing what is right.
Collaboration Fuels Progress
We are at our best when working well together, both internally and with our owners and partners.
How We Come Together
Our innovation ecosystem
Circuit powers the cooperative movement’s R&D engine by identifying what’s next and transforming it into actionable pathways for credit unions.

From Spark to Ignition
How Circuit powers innovation
1
Idea
Explore what’s possible through shared insight and early evaluation of emerging technologies.
2
Discovery
Assess what matters, like market fit, member value, operational impact, and risk, to focus collective momentum and coalesce around solutions.
3
Adoption
Build clear pathways to scale by aligning the right partners, defining requirements, and supporting confident action.
Say Hello
The Circuit team
Meet the team powering our cooperative innovation engine.

Ned Tobey
Chief Executive Officer

Ashley Kohlrus
Chief Operations Officer

Ethan Cunningham
Chief Strategy Officer

Bryan Link
Chief Financial Officer

Kristen Jones
Chief of Staff

Circuit By the Numbers
80+
owners in our network
51M+
members
25+
years of shared innovation
$382B+
in assets